Although there’s definitely a fun side to being a publisher, most website and app owners develop awesome content in order to attract traffic and monetize these visitors. That said, there are many cases where the hard part is not getting the traffic, but finding and setting up the right monetization scheme can become a major problem.
This is the reason why our team has developed a superb solution that simplifies traffic monetization as much as possible, which is called direct links for publishers.
Also known as smartlinks or simply “directs”, direct links are among the most flexible traffic monetization alternatives for publishers available at PropellerAds and in the industry as a whole. By using this ad format, publishers can generate revenues and send traffic to the advertiser offers through any method they see fit.
The direct link we provide leads to a feed that consists of thousands of different landing pages and offers. Once you place your SmartLink in your content, our optimization team will choose the most profitable offers based on your niche and specific channel.
We continue optimizing the landing pages and offers until we find the most profitable match for your site.
Benefits of Working with Direct Links
There are many benefits of working with smartlinks, but all of these boil down to increased convenience and profitability. For example, when working with direct links you enjoy benefits like:
Use the link with your own banners, buttons, and text
Place as many links as you can on one page
Does not require manual sorting nor offer testing necessary
Not only this but the leader of our Publishers department, Svetlana Prishchak, also explains how these links can be used for any type of content: “direct links can be used for monetizing traffic regardless if a publisher actually owns a page or website. For example, an app developer can use directs to monetize remnant traffic. The same goes for any organic traffic that comes from Facebook, WhatsApp, or any other source.”
There is no exact formula to choose the best placement for your direct links, so you need to evaluate your platform and choose the area that has the highest chance of success.
That said, remember that your smartlinks can be placed anywhere, including banners, CTA buttons, and as simple links in your text. Therefore, you should find the most clickable spot on your pages and place your links somewhere close to this area.
According to Anton Averchenkov, the leader of our traffic acquisition team, “smartlinks are like watered-down versions of our pop ads. This is because smartlinks send users directly to offer pages, so you need to ensure that the visitors you attract are interested in the offer.”
“Additionally, it’s worth noting that these links usually produce the best results for publishers that already have CTA buttons organically in their sites. The reason for this is that users are motivated by clicking on CTAs like ‘download now’ or ‘start watching’ so publishers that have these buttons will likely get better results” says Averchekov. “Our goal is to find offers that align with the publisher’s content, so the clearer it is, the better.”
With the above in mind, Anton also warns us that “placing giant banners that have phrases like ‘click here’ can seem suspicious, so publishers should avoid doing that at all costs.”
Instead, publishers can place links directly on the website elements like “watch now” buttons. In these cases, users will click on the button because they want to get the content, but they will trigger the smartlink instead.
How Much Money Can You Make with Direct Links
“It’s important to understand that the results obtained when using direct links depends heavily on the industry. Obviously, it’s not suitable for everyone, but the right publishers can expect 30% to 60% of revenues than they would with pop advertising” says Averchenkov.
“For instance, if you usually generate $100 from pop, you’ll make between $30 and $60 with directs. But, remember that these can run simultaneously because they don’t interfere with each other, so you can have both on your site at the same time.”
Anton reminds us that, “as with pop, the best GEOs for direct links are tier-1 countries like Canada, the US, the UK, Europe, and so on.”
PropellerAds accepts traffic from tier-1 countries, but we also work with traffic from Asian nations like Indonesia, Malaysia, Vietnam, and India, among others, so don’t hesitate to contact us today if this is your main traffic demographic.
Before Getting Started…
Lastly, some of the main elements you want to keep in mind include:
Direct links don’t tend to work well with ad blockers. If you want to monetize ad block traffic, we suggest using pop-under ads.
If you get traffic through direct channels rather than search engines, users will get used to the elements that trigger ads. If this is the case, you need to optimize constantly.
Well, it was a tough year but the BHW community like always stuck together and a lot of awesome members came forward sharing some really cool money-making methods, tips and tricks, hacks to save money and a lot of trolling(obviously, what fun without it).
This thread is a glimpse of all of the awesomeness shared in case if you missed any of it or would like to explore any of those methods once again! Heads up, I might have missed some or a lot of them! Feel free to add if you find anything interesting below.
And here’s a list of affiliate programs you would ever need to sign up on!
And that’s a wrap! Let’s make the most of 2020’s expertise and make even more money and crazier threads in 2021! Let me know if I missed any of your favorite threads below. Cheers!
Would you like to have all of the most important dates collected in one place in some kind of affiliate marketing calendar? MyLead is here to help! All the hottest sales periods and some unusual holidays that, in our opinion, can be used in an interesting way in the context of affiliate marketing are here for you. Holidays such as Chocolate Day or Emoji Day are a great opportunity to attract organic traffic to social media, right? Skilful use of this type of opportunity, referring to communication to the industry you deal with, can turn out to be a bull’s eye. In fact, we have mentioned more than once that 2021 is the year with the motto “seasonality”. Don’t waste your time and get ready now!
Q1: JANUARY – MARCH
New Year’s resolutions are on top in January. Setting new goals and losing weight after the magical Christmas time… We all know that. Start the year by preparing campaigns to help your customers achieve these things. Keep in mind that there are ongoing promotions and don’t forget about the saddest day of the year. Give your customers a little smile on Blue Monday and they’ll pay you back. You think it’s not necessary to talk about the months we already have passed? Well.. the next Year’s going to have them all too, so get a notebook and write down everything you need to know.
The New Year’s excitement is slowly waning in February, so you can postpone campaigns for new running shoes. The biggest events of February are Valentine’s Day (14/02), Super Bowl (07/02), and Chinese New Year (12/02) – if you just think about how to go about them, you have a chance to make a huge profit. Prepare some sweepstakes campaigns for the ones who don’t like to spend much on their gifts and make sure to choose something from the Beauty category. MyLead has many campaigns for these occasions. February is the last chance for some fun. Make sure your customers manage to go crazy for Mardi Gras/Pancake Day (16/02).
March smells like spring and flowers that will appear in the homes of all women in the world. This month we’re changing the vibe of our activities a bit. This time it will be the power of women. For math fans – Pi Day (14/03), and do not forget Britain’s Mother’s Day (14/03). This month will also be important because of occasions such as St. Patrick’s Day (17/03), or First Day of Spring (20/03). Seasonality is a hit this year – we’re going to repeat that as a mantra.
Q2: APRIL – JUNE
Easter time is here (04/04)! Some will spend it in reflection and joy, others will be searching for chocolate and other sweets. How about hiding an Easter Egg in your campaigns? Your audience will surely appreciate this gesture. On the other hand, in April, Ramadan (12/04) begins. This could mean a decline in leads in some parts of the world. Do not stop smiling and prepare yourself for Earth Day (22/04). “There’s no planet B”, you know? Any pro-ecological campaigns will hit the spot here.
May the Force be with you especially on May 4th. Prepare something special for all Star Wars fans and don’t forget that Cinco de Mayo (05/05) is celebrated the day after. May is also a month commemorating all mothers. Small and larger gifts are something worth promoting this month.
June is the month of Pride. The whole month will therefore be in the colours of the rainbow. This year, Eurogames are planned, postponed from 2020. Other important occasions? Juneteenth, Father’s Day, and of course, Tour de France. And most importantly – summer begins in June. (Finally!) The time for holiday trips will begin in a moment. Campaigns in the Travel category are something worth focusing on now. Check out MyLead’s offer right now!
Q3: JULY – SEPTEMBER
We’ve all made it to the holiday season. Make sure your customers have the best entertainment during the holidays and prepare something sweet for chocolate lovers (02/07). In July, the postponed Olympic Games will happen. So we’re coming back to sports emotions! Other important occasions: Canada Day (01/07) and Independence Day (04/07) in the USA! It will be a blast!
August is the quietest month in many countries. Perhaps not much happens then, but that’s not a reason to cry. We are starting the Back to School Season! Every student will understand the rush so make sure to prepare something cool. Notebooks and pencils are back in the game! Hey, MyLead! Do you have any programs for the occasion? Sure, we have!
On September 1, people go back to the school desks, or at least… their laptops. Some even say that September is like January. The new school year, new me, right? Let people who have never promised that they will start studying hard this year cast the stone first. On the other hand, for the slightly older ones, nice news – Oktoberfest is about to begin (18/09).
Q4: OCTOBER – DECEMBER
Here comes the scariest month of the year! Okay, there’s really nothing to be afraid of. Unless you are concerned about the huge traffic during Halloween (31/10). Monsters, ghosts, and huge pumpkins are something that will not be missing this month. Get ready for November as well. The next month will be a marketing challenge!
The biggest shopping madness is about to start, but before that happens – it’s time for Diwali (04/11) and Bonfire Night (05/11). Got something special for Black Friday (26/11) and Cyber Monday (29/11)? These two huge earning opportunities cannot be left on their own. Small Business Saturday (27/11) also takes place in November, followed by Hannukah (28/11). These are the last days before December!
It’s finally here! It’s time to buy some Christmas gifts! And once you’re filled with gingerbread, the winter sales will begin. The next year passed incredibly fast. Maybe it’s time for a little recap on New Year’s Eve?
ANYTHING ELSE?
The above-mentioned holidays are important. But they’re not the only ones. Here are a few more occasions worth remembering. Seasonality is a keyword this year, so you can’t ignore the changes in seasons or occasions such as holidays or back to school. Sports enthusiasts should pay attention to events such as the Super Bowl (07/02), Tour de France (26/06), and the FIFA Club World Cup (scheduled for December). Cultural events worth keeping in mind are the 93rd Oscars Awards (25/04) or the 63rd Grammy Awards (31/01), and if this year is a bit more gracious, all kinds of festivals (e.g. Coachella on April 9) will happen.
Okay, are you ready for the upcoming months now? Remember that all of the greatest campaigns are waiting for you on MyLead. Would you give them a try? Let us know!
上述假期很重要。但是它們不是唯一的。這裡還有一些值得記住的場合。季節性是今年的關鍵詞，因此您不能忽略季節或場合的變化，例如假期或返校。體育愛好者應注意諸如超級碗（07/02），環法自行車賽（26/06）和FIFA Club World Cup（計劃於12月舉行）的活動。值得銘記的文化活動是第93屆奧斯卡金像獎（25/04）或第63屆格萊美獎（31/01），如果今年的氣氛更加親切，那麼各種各樣的節日（例如4月9日的科切拉節）都將舉行。
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Hello everyone! I started dropshipping back in 2018, was a completely beginner. Made a few hundred dollars then stopped it.
Started again in 2019 will full swing, scaled the store after August for Q4 made 100K in sales then COVID came and disrupted everything.
Stopped and started again in 2020, made 50K so far. I was not a member of BHW but I learnt a lot from here so I am thinking of giving back. I can answer questions on anything (products, ads, suppliers, scaling) I’m not selling anything but just trying to help.
Absolutely, it is! Just dive in and you will learn. It’s easy. I would say keep atleast 1500USD in hand to start. If you are a beginner.
There are many ways, my favourite is competitor research, just research and see what’s selling and replicate, see what they are not doing (for example if they are not targeting a country in ads, or maybe the customers are not happy) understand the pain point and do better.
I have been doing FB ads from a long time so I started with 300$ since I knew what I am gonna do. Roughly 1500 if you are a beginner, if you have any experience in ads than 700-1000 Yes you will if you work hard and stay focused
I saw the ROI from the third day. You have to understand how things work. Let’s say you are running ads of 15$ per day (3 ads of 5$ each) and you sell a product for 49.99 and considering everything is good you sell a product. You get 49.99 from that you pay 15$ to ads, and 5$ to the supplier. You will still have some money left. But now you know what doesn’t work. So you kill those 2 adsets which are not making sales and scale (increase the price of this to 15$). The point is you have to start slow, you can’t be like spending 100$ from the day one. That’s what a lot of beginners do. You have to go slow, understand the data.
What do I mean by understand the data?
Lets see you are running ads and you are getting clicks but they are not buying the product, so you troubleshoot the problem, change the theme maybe. Or go through the flow as a customer. These things you can only do when you run ads with a small budget, because let’s say you spent $100 and things doesn’t work your 100$ will be gone. So the rule number one is start slow and understand the data.
As far as mentor is considered, yes 900-1000 is a fair price I would charge the same. But you have to have a deal, maybe have a proper contract and discuss what is he gonna offer. Because the thing is it’s very easy to fool beginners, so choose someone whom you trust.
Product research is a very broad topic but you can use Aliexpress to check the best selling products in a niche. My personal favourite is women’s cosmetics, I don’t intend to sell apparel because of the sizing issue. Just sell cosmetics, bracelets, or if you wanna sell electronics than sell those cute moonlight lamps,Valentines is here so I would have sold Relationship Styled moonlight lamp and targeted couples..
Competitor research is also easy just go to https://myip.ms/browse/sites/1/own/376714 explore the stores from 50-100 see if you find anything, look it up to Aliexpress and stalk their Facebook page see if they are running ads for their product and if they are just see if people are still interested in that (commenting or not or engaging or not) you can also use the ad library by Facebook to check. And just replicate the store.
I don’t use a tool, because let’s say you use tool XYZ and you find a product, don’t forget that you are not the only one which may have found it. So it increases the competition, better stick to manual methods for research. I have shared some info above, check.
曾經在電視上看到一個美國節目介紹小氣家族，最有趣的是有一個美國家庭主婦平常在家閒閒就是收集折價券和免費優惠兌換券，鏡頭帶到她上超市去shopping，和她老公推滿了2大車的商品，好戲上場了～你知道結帳的金額 為多少嗎？！竟然是負數，表示他們兩大車的貨物一毛都不必出…..家中滿滿的商品，據這位主婦說他們每月約有2~3 萬元的商品都是免費換得的～～誇張吧！這也是我一直想不透的厲害之處… Mr. Rebates.com ，據說是許多美國人和留學生最常網路購物的網站，因為經由它購買連結的商品都享有折扣和現金回饋。 這麼好康，來看看Mr.Rebates.com 如何運作和開始你的現金購物回饋吧！！learn more
